Operating workflow
- Inventory claims in hero copy, verdicts, offer modules, comparison rows, screenshots, image captions, FAQ, and schema.
- Classify each claim as source-backed, visually supported, stale, ambiguous, accessibility-blocked, or unsupported.
- Attach dated price evidence, screenshot context, alt text, and owner decisions before keeping commercial language live.
- Use fallback copy when price proof is missing or when media cannot explain the claim without visual-only context.
- Deploy only after local files, hub links, sitemap, preview URL, and production URL pass 200 checks.
Reusable fields
ClaimSource URLObserved dateAffected module
Image assetAlt textFallback copyNext recheck
Publish gate
- No sale, MSRP, lowest-price, or best-time-to-buy claim is live without dated support.
- Review media has descriptive alt text, useful captions, and non-visual context for key evidence.
- Schema and FAQs do not amplify stronger claims than visible copy supports.
- Affiliate disclosure appears before monetized decision points.